NCAA March Madness Live app comes to iOS, Android by tourney tip-off

Following in last year’s steps, the NCAA and Turner Sports have taken the wraps off their March Madness 2012 goodies for handsets, slates and PCs. Though, unlike its 2011 variants, you’ll now have to part ways with a one-time $3.99 charge in order to catch your favorite college team in action. Paying such a fee will give you an all-access ticket to watch every game during the tournament, which gets rolling this Tuesday, March 13th. Moreover, you’ll also be able to customize channels to your viewing pleasure, test your knowledge in live trivia and check out how the bracket’s shaping up. The action-packed March Madness Live app is available now to folks on iOS, with the Android version coming to “selected” devices by the time the tourney is underway.